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Do You Support US and EU Size Standards?
FAQ · Sizing Standards
Do You Support US and EU Size Standards?
Short, direct answer:
Yes — we support US, EU, UK, and Asia size standards for custom down jackets,
including market-specific measurement rules, grading systems, and fit
adjustments based on your target audience.
Which International Standards Do You Support?
| Region | Size System | Format Example |
|---|---|---|
| United States (US) | Alpha / Numeric | S–XL / 2–10 |
| European Union (EU) | Continental | 36 / 38 / 40 / 42 |
| United Kingdom (UK) | Numeric / Alpha | 8–14 / S–XL |
| Australia (AU) | Numeric / Alpha | 8–18 / XS–XXL |
| Asia / Japan / Korea | Regional Fit Standards | M–3XL (Asian cut) |
| Custom Brand Fit | Brand-defined | Per your size chart |
➡️ Sizing can be adjusted and localized to match your brand’s customer base.
How Do We Adapt Size Standards for Different Markets?
US Market (largest proportions)
- Broader shoulders
- Larger bust / chest allowance
- Longer sleeve lengths
EU Market (taller average height)
- Slimmer silhouette options
- Longer torso proportions
- More defined waist lines in women’s fits
UK / AU Market
- Midpoint fit between US and EU
- Versatile streetwear and casual silhouettes
Asia Market
- Petite and narrow-shouldered blocks
- Lighter insulation weight options
Why This Matters for Fashion & Outdoor Brands
Choosing the right sizing standard helps brands avoid:
- ❌ Higher product return rates
- ❌ Customer complaints about poor fit
- ❌ Misalignment between sample and bulk sizes
- ❌ Retail failure due to inconsistent sizing
Instead, you gain:
- ✅ Better fit accuracy
- ✅ Region-appropriate silhouettes
- ✅ Higher customer satisfaction
What We Need to Begin Size Alignment
To confirm the correct size system, please share:
- Target market (US / EU / UK / AU / Asia)
- Your existing size chart (optional)
- Reference brand (optional, for benchmarking)
If you don’t have a size chart yet, we can provide one to start with.
Final Answer (Conclusion)
Yes — we support US, EU, UK, AU, and Asia sizing standards, and can develop custom size charts according to your target market and brand fit requirements. Size grading, pattern development, and international adaptation are included in our OEM/ODM services.